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Hummingbird was an entire overhaul of your entire Google algorithm. As Danny Sullivan put it, for those who take into account the Google algorithm as an engine, Panda and Penguin are algorithm modifications that have been like placing a brand new half within the engine comparable to a filter or a gasoline pump. However, Hummingbird wasn't only a new half; it was a totally new engine. That new engine nonetheless makes use of most of the previous elements (comparable to Panda and Penguin) however quantity of the engine is totally unique.
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If the Hummingbird algorithm was actually answerable for catastrophic rating fluctuations then we actually ought to have seen an outcry from the search engine optimisation world of one thing drastic occurring in August of 2013, and this didn't occur. There did appear to be some sort of fluctuation that occurred round August 21 as reported right here on Search Engine Spherical Desk, however there weren't many websites that reported big rating adjustments on that day.
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